Parallel works with talent and brands to create prolific global campaigns, partnerships and experiences.

We work with talent to build strategic, longterm relationships and endorsements in music, fashion, sport and entertainment.

For brands we provide pioneering entertainment strategy, culture defined and data informed talent procurement and multi-faceted campaign activation, delivering proven business success.|

In our experience division we partner brands with critically acclaimed artists and creatives to create immersive spaces and award winning installations, igniting conversation.